To mark its 57th year, Bank of Florida (BOF) launched its newly refreshed social media platforms to provide better online customer service and information distribution to its online communities while fostering the quality and family-like service that BOF is known for.
According to BOF Marketing Department Head Zabrina David Nunga, the revamped social media platforms of the bank will provide its clients information about BOF’s products and services. On top of these, BOF will be sharing financial tips and public service announcements.
“They [the followers] will not only get notified with new products and promos but we are giving them personal financial tips to help them and their business,” said Nunga. “We are building a community where we can all benefit from financial tips to clients’ experiences,” she added.
The social media refresh of BOF is in line with the bank’s initiatives to further its digital transformation, which started in 2020.
BOF social media pages can be found in Facebook, Twitter, LinkedIn, and Instagram with the handle @officialbofph.
BOF @ 57
BOF is celebrating it 57th year in the banking industry this 2021. Since its establishment in 1964, BOF has catalyzed Pampanga’s countryside development and growth, helping Micro, Small, and Medium Enterprises (MSMEs).
Despite the economic effects of the COVID-19 pandemic, BOF remains to be one of the top-performers among rural banking institutions in the country, positioning among the top 10 rural banks nationwide in terms of total assets, capital, deposits, and loans as of June 2021.
Today, BOF has 20 branches covering Pampanga, Tarlac, and Bulacan. The bank eyes to open two new branches every year to provide and offer its banking services to other areas of the region.
BOF WELCOMES UPGRADE OF FINTECH PLATFORM, CONDUCTS VIRTUAL RIBBON CUTTING
On September 22, 2021, Bank of Florida (BOF) and Nucleus Software Exports Limited (NSEL) conducted a virtual ribbon cutting for the successful go-live of the bank’s new Core Banking System (CBS) on-cloud.
According to BOF Senior Executive Vice President Susan David-Nunga, the project is a crucial part of BOF’s digital transformation, which she refers as “DX”.
“We also aim to launch the initial implementation of other DX initiatives like our ATM service, mobile banking and InstaPay in 2022,” said David-Nunga.
Meanwhile, BOF and NSEL are also celebrating their nine years of successful business partnership.
“Nucleus has been our partner, who played a major role in keeping BOF’s momentum to our digital transformation. Nucleus has been dependable, compliant, and reliable for all these business years, and it made me feel confident to have them at our back when it comes to financial technology,” said Teresa David-Carlos, BOF President and CEO.
BOF has been gearing up its digital services since 2020. And despite the pandemic, BOF remains one of the top 10 rural banks nationwide in terms of total assets, capital, deposits, and loans. The bank’s management believes that the new CBS interface will improve the banking services of BOF.